To achieve its materials were explored in such a way that, when combined, they could translate these qualities/feelings, such as wood, stone, glass, and fabric, combined in a colour palette that sought the elegance of grey, the modernity of black, the timelessness of natural stone and the comfort of wood.
The internal layout was structured according to the preliminary program defined. In terms of functional organization, a clear distinction was created between the reception area and the professional service spaces – be they offices or meeting rooms. The reception area stands out with its volumetry, distinct from the other spaces, whose ceiling height gives it a nobility that characterizes and hierarchizes the communicating spaces. In the reception area, the main feature is the service desk, which is a piece of pure white marble geometry that contrasts poetically with the black colour of the wood that characterizes the wall cladding.
For the offices and meeting rooms partitions, a solution was developed that allows visual amplitude for those who use and visit the office, without jeopardizing the necessary privacy, essential in professional relationships of this nature. Thus, the proposal takes advantage of the combination of opaque walls that are dematerialized into glass partitions with a minimalist profile, also resorting to the use of curtains to provide total privacy when required.
On the left-hand side, about the reception, there are two meeting rooms with different capacities and a small waiting area that serves as an antechamber between these two rooms. In this small area, it was introduced a second prominent element – a green wall – which balances the context of these surrounding spaces with serenity and joyfulness. On the right-hand side of the reception area are the service offices, the archive room, the access to the toilet and the upper floor, where PSA’s back office is located.
The proposed solution for rejuvenating the PSA brand image is structured around its unique characteristics, evident in the materiality and spatial design. The intervention not only enhances the aesthetics but also provides clear user appropriation with well-defined moments and volumetric hierarchies. The result is a space that exudes a strong and distinct identity, offering an elegant and comfortable experience that is both contemporary and timeless.