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Kalorias Telheiras

Despite the strategy developed by Estúdio AMATAM for the KALORIAS brand in terms of space and image concept for their gyms/health clubs, being already defined and applied in other clubs, this new space located in a retail complex in Telheiras has revealed to be a challenge.

The complexity of the existing space and the transformations that needed to be carried out in order to equip this space with an adequate operating area for the proper functioning of this club, led us to the limit, in terms of use of space efficiency and functional dynamic. The space allocated to us consisted of two different stores, on two separate floors, in a total area of ​​520m². After our intervention, we were able to unfold the space in 4 levels, between floors and half floors, taking full advantage of the diversity of heights that the stores had, achieving a total use area of ​​966m².

These constraints forced us to rethink the program location strategy and made us develop an efficient and practical new circulation scheme. The entrance floor is located on an intermediate level, from which the different fitness and crossfit studios are distributed, each on each different floor. In the entrance floor are located the main use spaces, such as the Cardio Area, the Kids Area, the technical offices, the functional training space, and the larger studio. On the lower floor – in the basement – are the changing rooms and a smaller fitness studio, while on the upper floor there is an area dedicated to free weights and a spinning studio.

Resolved the programmatic issue, at the image level we tried to maintain the same identity of the remaining clubs shaping it to this new spatial design. Yet, we kept the same young, dynamic image with extreme appeal for the color and textures of the coating materials.

What we did:

  • Architecture, Interior Design, Graphic Design, Furniture Design, Identity

Location:

  • Telheiras, Lisboa, Portugal

Start / conclusion:

  • 2016 February / 2016 December

Project area:

  • 840 m²

Client:

  • Seasonreturn, S.A.

Cooperating teams:

  • Graphic Design: Deadinbeirute
  • Electrical networks: MELO RODRIGUES
  • Mechanical systems: SPM Engenharia
  • Water and drainage networks: DSE
  • Fire safety systems: DSE

Photography:

  • Invisiblegentleman

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In Studio C we wanted to keap the concrete beams without intervention which together with the walls in OSB give it a more urban and industrial environment.
The black and white colors are the main colors of the Kalorias brand. In this image of the reception, these colors as well as the logo of the brand are present.
Visual contrast between the white colour of the volume that surrounds the kids room and the gym box, and the preponderant black colour in the exercise room.
Photo of the box dedicated to crossbox inside the gym. It is totally lined with osb and has its own unique graphic design as if of a brand of its own.
Photo of the box dedicated to practicing the crossbox inside the gym. Detail of the interior of the box highlighting the graphic elements on the osb planes.
Photo of the box dedicated to practicing the crossbox inside the gym. Detail of the interior of the box highlighting the graphic elements on the osb planes.
View of the interior of the exercise room with its recycled black rubber floor, and in the background, the entrance to Studio B, the main studio of this gym.
View of the interior of the exercise room with its recycled black rubber flooring, and in the background, the crossfit box with its osb cover and its graphics.
Photograph of studio B, the red studio of the Kalorias gym, with emphasis on graphics. This allows you to see the classes taking place inside the studio.
Photograph of the interior of B studio in which the metallic structure placed on the ceiling of the building is visible. This structure is painted red color.
Exercise room with emphasis on the cardio area with the arrangement of the treadmillls in front of the exterior glazing. In the background, the metallic ladder.
Metal ladder, with metal support profiles painted in black. Steps in stamped metal sheet, and guard in perforated sheet with the same pattern painted in black.
Wall with graphic pattern in shades of red color, characteristic of the brand Kalorias, and its relation with the stamped metallic staircase, painted in black.
weightlifting area develops around the spinning studio painted in white, which stands out in an environment where floor and ceiling are in the black color.
The Kalorias Telheiras spinning studio stands out for its circular shape, and because the whole roof is a skylight that allows the entrance of natural light.
Kalorias Telheiras weightlifting area, with walls covered in OSB and mirrors, black recycled rubber floor, and metallic ceiling on metal beams painted in black.
Area from the club dedicated to cardio equipment, whith a façade in glass curtain, the ceiling painted in white and the use of OSB in the transition of spaces.
Illumination integrated in the metallic beams of the metallic stairs, painted in black. Wall with graphic pattern in shades of red, brand image of the club.
Staircase with corridor width , in stamped metal plate painted in black, giving a chromatic visual continuity to the rubber floor, and the valchromat panels.
Graphic elements that identify spaces are personalized to the club brand image Kalorias. Black and orange are the dominant colors of the male locker room.
The men's locker room is dominated by the use of black, orange and blue colors in the lockers. This chromatic game it's a brand image of the male locker room.
Circulation zone marked by the use of ceramic, in 4 distinct colors: three shades of blue and anthracite gray, that put together create a chroamtic game.
recycled black rubber floor extends to the interior of the Studio C, and walls with black panels in valchromat give place to OSB panels and gray paint.
The existing concrete elements were preserved, which with the walls in OSB and the metal ceiling, give it an urban and industrial environment to the space.
Photograph of the circulation area, in the lower floor of Kalorias.
The beam structure that supports the ceiling was painted in yellow in order to give a distinct identity to the fitness studio compared to the other spaces. Picture of the Fitness Studio area before the intervention.
Black recycled rubber flooring, walls covered in black panels of valchromat and ceiling painted in white color define the materiality of the circulation spaces.
Ceiling an background wall painted in color pink, along with the application of white ceramic color, defines the image of access to the feminine locker room.
The woman's locker room is defined by a clear environment, where the dominant color is the white, that is complemented by the pink, yellow, ivory and gray..
Exquisite atmosphere, in which the pink contours the top of the walls, being complemented with yellow, ivory and gray ceramic colors, in a nice chromatic game.
The lockers give continuity to the chromatic combination of the ceramics, using the same principle in their arrangement. The seat is phenolic in white color.
The shower area is made up of individual cabins. The fittings and the fixing structure are in stainless steel and and the glass partitions with colored film.

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